With the cornerstone of the website needing to be showcasing of the product line - we took used the traditional e-commerce platform and used it in an untraditional manner to display each individual product much like any other web-store, although no products are available for purchase. Along side the custom designed graphic, we placed a straightforward contact form, so that interested visitors to the site could request additional information, on the same page. On the site we strategically used animation of certain clickable graphics to add an additional dynamic element to the site.